the Commercial Edge
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Most solopreneurs are stuck between imposter pricing and market noise.
Most experts donโt decide how their business ends. So the ending decides itself.
Why you should ditch hourly rates and shift to outcome pricing.
what your clients achieve - the anticipated Outcome is.
Why building a simple financial model puts solopreneurs back in control
It could be that youโre under-decided.
When Going Fast Is the Smartest Move You Can Make
Why Your Website Isnโt the Problem
Over-indexing on your resume is a common trap, especially in solo or expert-led businesses.
Own Your Value: Why Solopreneurs Must Price Like It
& Why Thatโs Not the Whole Story
Why the "perfect entrepreneur act" could be your biggest commercial risk.
